Illinois launches $10 million campaign to encourage vaccinations
The state of Illinois is launching a $10 million campaign to encourage vaccinations in communities hardest hit by the Coronavirus epidemic
Posted: Mar 5, 2021 3:40 PM
Updated: Mar 7, 2021 9:43 AM
Posted By: Frank Phillips
Illinois is spending $10 million on communities hardest hit by COVUD-19 to encourage people to be vaccinated.
Gov. J.B. Pritzker announced the campaign will feature people who have been personally ipacted by COVUD-19. They will share their stories and encourage viewers and readers to get vaccinated.
Learn more about the Illinoisans featured in the campaign:
• Anthony Adams is a Covid survivor who spent three weeks in the hospital. His worst fear, his mother contracting Covid, is now a reality that he must face head on. “To my Black and brown brothers and sisters, don’t take this lightly. Look into the vaccine,” Adams said.
How data guided Illinois COVID-19 vaccine awareness campaign
Lucy Y. Powderly receives a Pfizer Covid-19 vaccine from sergeant Julia Benson of the Illinois Army National Guard at a vaccination center established at the Triton College in River Grove, Illinois, on February 3, 2021. (Kamil Krzaczynski / AFP / Getty Images)
Share Mar 5, 2021 | STATESCOOP
Data analysis, data modeling and message testing are the three key ingredients to Illinois’ new $10 million vaccine awareness advertising campaign, geared toward communities that have been hit hardest by COVID-19, Gov. J.B. Pritzker announced Friday.
The state, which according to the Centers for Disease Control and Prevention ranks 26th in vaccine distribution nationally, is gauging public sentiment to guide what kinds of messages are the most effective for people who are hesitant to get a COVID-19 vaccine. A spokesperson for the governor’s office told StateScoop the state analyzed data on whether peop
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/PRNewswire/ Civis Analytics, a data science firm innovating at the intersection of public good and scientific best practices, today announced the launch of.
Civis Analytics Launches Toolkit for a Data-Driven COVID Vaccine Campaign prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.