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China opens market for California Avocado Commission
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Avocado shipper sends first shipment from California to China
Hass avocado producer and distributor Mission Produce, Inc. announced yesterday, with its partner Mr. Avocado, an avocado brand from China, it has sent its first shipment of avocados to China from California.
“Mission was the first to send avocados to China from Peru, Chile and Colombia – and now we’re the first to send from California,” says Steve Barnard, chief executive officer and founder of Mission Produce. “Our goal is to supply avocados year-round and now we’re doing so with more volumes and availability than before.”
Market access of avocados to China from California follows years of coordination, negotiation and planning between the California Avocado Commission, the United States Department of Agriculture (USDA) and the government of China.
California avocados exported to China for first time
March 15 , 2021
Mission Produce and its partner Mr. Avocado, one of China’s leading avocado brands, have sent the first-ever shipment of avocados to the Asian country from California.
“Mission was the first to send avocados to China from Peru, Chile and Colombia – and now we’re the first to send from California,” said Steve Barnard, CEO and Founder of Mission Produce.
“Our goal is to provide a year-round supply of the World’s Finest Avocados, and now we’re doing so with more volumes and availability than before.”
Market access of avocados to China from California is due to years of coordination, negotiation and planning between the California Avocado Commission, the United States Department of Agriculture (USDA) and the government of China.
California avocados land in China
Mission Produce and Mr Avocado handle first consignment
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California-grown avocados have been shipped directly to China for the first time.
The initial consignment was coordinated by Oxnard-based Mission Produce and its partner Mr Avocado, one of China’s leading avocado brands.
“Mission was the first to send avocados to China from Peru, Chile and Colombia – and now we’re the first to send from California,” said Steve Barnard, chief executive and founder of Mission Produce.
John Wang, chief executive of Mr Avocado, said market access for California avocados in China was the result of years of coordination, negotiation and planning between the California Avocado Commission, the United States Department of Agriculture (USDA) and the government of China.
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