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Executive Turntable: Epic Records Promotes New VP
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Charlotte s Zach Pollakoff Inspires Creatives to Make Work — Including Adorned Painter s Pants
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(Twosyllable Records, cassette, digital) Past and future always tug at our mental fabric, threatening to rip the rug from under us. So concludes the brief description that accompanies Narrow Shoulders
Now Be Here, a fleeting, experimental journey of impressionistic soundscapes and low-key trip-hop. Its creator, Twosyllable Records founder Zach Pollakoff, layers clarinet, synths, guitar and field recordings to form nebulous instrumentals. A recent Vermont transplant, Pollakoff took up residence in Charlotte in 2020. In addition to making music and running a label, he s an executive producer at Heavy Duty Projects, a creative firm specializing in music publishing, production and supervision. His portfolio showcases his knack for using music to support and emphasize brand messaging.