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Duty Free Global to represent new Legacy Brands rum label in DF&TR

Legacy Brands is committed to making the Mob33 brand a success in Global Travel Retail. Duty Free Global is to represent Mob33, the new gold heist premium rum launched by Legacy Brands in travel retail. Inspired by people’s antics during the Prohibition area, Mob33 is a blend of five, three and two-year-old Latin American and Caribbean golden rums. All rums have no added sugar, additives or colouring and are distilled using ‘pot and column’ stills. Gary Squire, CEO, Legacy Brands said: “We are committed to making the Mob33 brand a success in the Global Travel Retail sector. Gold Heist is a premium, accessible rum, aimed at millennial and open-minded consumers who want to satisfy their inquisitive nature.

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