Advertising volumes on television between January and April this year surged to 39 per cent, a multi-year high, versus the same period in 2020, the Broadcast Audience Research Council of India (BARC) said. The trend is in line with what has been visible since the unlock phase began last year, when pent-up demand began pushing up ad volumes on TV. However, advertising experts said the year-ago period, especially April, was constrained by the nationwide lockdown, and warned that the coming months could be challenging owing to the second Covid-19 wave. BARC said television continued to be resilient even during tough times. “Advertisers continue to rely on television to reach out to the right audience in spite of Covid-19 limitations and lockdowns in various parts of the country,” Aaditya Pathak, head, client partnership and revenue function, BARC India, said.
MUMBAI and TORONTO, May 13, 2021 /PRNewswire/ - QYOU Media Inc.
(TSXV:QYOU) (OTCQB: QYOUF) has announced that
The Q India, the company s Hindi language youth oriented channel available in over 100 million TV households and to over 612 million OTT and mobile users in India, has reported the addition of Britannia as a new advertiser on the rapidly growing channel. The Britannia Brand is regularly listed as among the most trusted, valuable and popular brands across India and represents the addition of yet another prestigious name to the growing list of Fast Moving Consumer Goods (FMCG) companies selecting
The Q India as a channel partner to reach Young India consumers. Britannia joins a list of recently added advertisers including Pepsi, Unilever, Amazon and Wipro.
Dilip Chhabria blames conspiracy for his arrest in DC Avanti sales scam
th May 2021 10:36 am
DC Design’s founder claims that the other cases against him have also been fabricated by his business partners and the authorities, as per an official statement.
Castrol 0 Comments Famed car designer Dilip Chhabria was recently released on bail after being under arrest for almost four months on multiple criminal charges. The founder of the automotive design firm
DC Design has now released a statement in an attempt to explain his side of the story. Chhabria blames a conspiracy by “some conniving partners and authorities” for all the cases against him.
Anil Deshmukh
xMUMBAI: The Enforcement Directorate (ED) has registered a money laundering case against former home minister of Maharashtra Anil Deshmukh under the Prevention of Money Laundering Act (MPLA) and will investigate if there was any financial transaction between him and dismissed assistant police inspector Sachin Waze.
The ED will examine the financial statements of companies associated with Deshmukh and his family members. It will also investigate firms associated with Waze and his family members and their financial transactions. A source said, “The ED will examine if there was any financial connection between Deshmukh and Waze. Subsequently, they will also inquire if any transaction took place between them and others associated with the bribery allegation, including former Mumbai police commissioner Param Bir Singh.”