White Castle introduces cake-on-a-stick in honor of its 100th birthday.
In 1927, Billy Ingram, the founder of White Castle and great-grandfather of the current generation at the helm, invented restaurant carryout by offering a bag of Sliders that could be purchased specifically to take home. Alongside that innovation came one of the industry s most recognized taglines, Buy em by the sack. White Castle has been a food industry innovator for 100 years, said Jamie Richardson, vice president at White Castle. But none of that would be successful without our incredible customers turning to the Castle to satisfy their Cravings this past century.
White Castle Recipes and Cravey Boat Add Special Touch To Upcoming Seasonal Celebrations
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White Castle Recipes and Cravey Boat Add Special Touch To Upcoming Seasonal Celebrations
prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.
White Castle, in collaboration with Coca-Cola, has introduced a set of three collectible augmented reality soft drink cups to commemorate its 100th birthday and 100-year partnership with Coca-Cola. Designed by Columbus, Ohio, artist Bryan Moss, the cups come alive with sound and motion when viewed through a smartphone.
It all started in the summer of 2020, with Coca-Cola eager to celebrate their partner of nearly 100 years with a truly unique and groundbreaking activation. As big as the outcome promised to be, the two brands at the outset knew they wanted to start locally. A short-list of Columbus-based visual artists quickly led to the selection of Moss, known for his lively and relatable graphic aesthetic.