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40 Australian entries make the cut at shortlist stage of The One Show 2021 led by CHE Proximity
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May 25 2021, 9:09 am | BY Ricki Green | 8 Comments
The One Club for Creativity has announced 54 entries from Australia and New Zealand have been selected as finalists by its global juries of top creative leaders for The One Show 2021. Australia has scored 46 finalists, whilst New Zealand has 14.
From the One Show’s initial shortlist of 120 finalists, announced in April, the final shortlist sees 46 Australian finalists, that will go on to win a Gold, Silver, Bronze Pencil or Merit at this year’s One Show, to be announced on June 10 during the online Creative Week 2021.
CHE Proximity leads the way in Australia with 10 finalists in The One Show 2021. The agency has five with Heckler Sydney for Samsung “Microcodes”, and three with DIVISION for “Give a Flybuys” on behalf of Flybuys. CHE Proximity also has one with Mindshare, Thinkerbell and Revolver for IAG/NRMA Insurance “Sloways”, and another with Guilty and TAC for “The Booster Tag” on behalf of
South Africa has 19 finalists for The One Show 2021
The One Club for Creativity has announced nine agencies in South Africa have 19 entries selected by its global juries of top creative leaders as finalists for The One Show 2021.
All finalists will be awarded a Gold, Silver, Bronze Pencil or Merit at this year’s One Show, to be announced on 10 June 2021 during the online Creative Week 2021.
TBWA\Hunt Lascaris Johannesburg leads the way with seven finalists, including two each with Produce Sound Johannesburg for “Marital Bliss” on behalf of City Lodge Hotel Group and “Carmageddon” for Datsun South Africa.
The agency also picked up finalists each for Datsun South Africa “Shhhhh” with Gentleman Films, Samantha Nell and Sting, all in Johannesburg; “Make Time” for 1000 Women Trust with Fort, PHD and Magna, all Johannesburg; and “But make it Mzansi” for Spotify with Fresh Helga Johannesburg.
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