Tourism NZ launches new Aus-targeted campaign as bubble paused
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May 6 2021, 4:52 pm | BY Ricki Green | 24 Comments
Tourism New Zealand has launched its first major campaign since quarantine-free travel opened between Australia and New Zealand. Titled ‘Stop Dreaming about New Zealand and Go’, the campaign was created in partnership with Special Group, and aims to encourage Australians to seize the opportunity to travel to New Zealand.
Highlighting both the welcoming people and stunning landscapes of New Zealand, the campaign is centred around a dreaming Australian and a New Zealand guide as they experience a literal ‘dream’ holiday in New Zealand. Throughout the dream, the pair take part in a range of experiences, such as fine dining, jet boating, cycling through a vineyard, and star gazing in a hot tub.
Tourism NZ launches new Aus-targeted campaign
May 7, 2021 11:01
Tourism New Zealand has launched a new travel campaign, aimed at getting Australians back across the ditch, created in partnership with Special Group.
The campaign, titled ‘Stop Dreaming about New Zealand, and Go!’ features an Australian’s surreal dream about visiting a range of New Zealand’s best sites and well-known activities.
The campaign was released just as New Zealand COVID-19 response minister Chris Hipkins announced his intention to pause the travel bubble between New South Wales and New Zealand yesterday (6 May), following the discovery of two new cases in the state. Other states are yet to be impacted by the latest COVID outbreak.
Top 10 books about Colombia Julianne Pachico © Provided by The Guardian Photograph: Nicolas De Corte/Alamy Stock Photo
Growing up in Colombia in the 1990s, I rarely saw any tourists. That has changed dramatically in the past decade, especially following a historic peace deal with the Farc in 2016. My novel The Anthill examines the transformation of Medellín from a war-torn city wracked by violence into a trendy, rapidly gentrifying destination for digital nomads, bitcoin investors and self-righteous religious groups. But the past is never easily shed.
It’s wonderful that more people are interested in Colombia, but there’s so much more to it than Gabriel García Márquez, coffee, and its violent past. It’s unlikely that any of us are going on any international trips anytime soon, but in the meantime, here’s a list of my favourite books about the country, which will hopefully help keep the travel bug in check, and better acquaint readers with depiction
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