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adidas launches first short film as part of its new UEFA EURO 2020 campaign

Adidas launches a film to celebrate unlock possibilities at UEFA Euro 2020

Adidas launches a film to celebrate unlock possibilities at UEFA Euro 2020
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

Neuraxpharm appoints commercial expert Dr Maximilian von Wülfing as Chief Operating Officer

How Vans Authentically Uplifts Communities

Brand Purpose Ambassadors and partners ensure the message is told Courtesy Adweek 5 hours ago At Adweek’s Elevate Brand Safety event last week companies including Vans, TikTok, the Wall Street Journal and the Washington Post brought insights on the importance of uplifting communities to strengthen brand relationships. First up was April Vitkus, Senior Director of Global Brand Marketing and Strategy for shoe and apparel brand Vans. Vitkus discussed why authentic collaborations are key in today’s world and how a brand positions itself as inclusive and supportive of marginalized communities, among other topics.

Kyowa Hakko launches clinically-researched paraprobiotic for eye health

Kyowa Hakko launches clinically-researched paraprobiotic for eye health The ingredient is heat-killed Lactobacillus paracasei​ KW3110 and supports eye health by balancing the immune system, reducing inflammation, and supporting a proper response to stresses. Notably, the retina is made up of millions of immune cells. “We are at a point in society where more and more adults are likely to face eye strain and fatigue from increasing reliance on technology and spending prolonged hours of the day staring at digital devices,” ​said Karen Todd, MBA, RD, Vice President of Global Brand Marketing at Kyowa Hakko USA Inc. “This poses a real health and quality of life issue, so we are thrilled to be at the forefront of this scientific breakthrough that utilizes a novel mechanism of action that may help reduce digital stress related eye fatigue and other ocular discomforts.”​

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