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South African designer Thebe Magugu in Paris, February 2020. Magugu is the first African designer to win the LVMH 2019 award at the age of 26. Thebe Magugu s AW21 Collection Alchemy Is An Exploration of African Spirituality Magugu collaborated with
Banyoloyi A Bosigo
Thebe Magugu has released his AW21 collection,
Alchemy, and it is beautiful. For his latest collection, the 2019 LVMP prize winner introduced a redefinition of his previous work,
Counter Intelligent, featuring embroidered chiffon dresses, pink blazers and cinched waist belts.
For the new collection, Thebe Magugu collaborated with the photographer Kristin-Lee Moolman to create a 1970s-style B movie called
A New Wave of African Photographers businessoffashion.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from businessoffashion.com Daily Mail and Mail on Sunday newspapers.
Made with approximately 75 percent regenerated materials, the collection came as a result of “common interests, genuine conversations, and a strong sense of community,” Serre said about the partnership. “Collaborations come and go, this was more of a partnership where Marine and I were able to celebrate the things we admire about one another’s creativity,” Rocky added.
We couldn’t agree more.
Serre’s futurewear earned her the 2017 LVMH Prize for Young Fashion Designers, a year before she made her runway debut. As for Rocky, AWGE is his mysterious creative collective launched in 2015. “The first rule of AWGE is don’t ask questions about AWGE,” they’ve said. “The second rule of AWGE is that if you are a part of AWGE, then you cannot discuss AWGE.” Sounds kind of like the mob? But obviously, a super creative one the collective has worked with a number of high profile designers, including J.W. Anderson and Virgil Abloh.