December 14, 2020
We’ve talked all year long, it seems about how the current climate has required retailers to modernize their businesses in a hurry. And those who specialize in the antique jewelry market have been no exception.
The industry’s leading international auction houses have staged an infinite number of online-only sales throughout 2020 to great effect, and savvy dealers have adjusted their digital presences accordingly. New York City’s Macklowe Gallery recently redesigned and relaunched its website to better showcase the breadth of its inventory in a tasteful, educational, and aesthetically compelling way, while leaning into a strong e-commerce platform that’s also fully shoppable on mobile.