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Ashland business wins Main Street Makeover Contest

Moores on Main to receive up to $10,000 to help give business facelift MADISON, WI. FEB. 12, 2021 – Moores on Main in downtown Ashland has been named the winner in the Wisconsin Economic Development Corporation’s (WEDC’s) annual Main Street Makeover Contest. The clothing shop has been an anchor in downtown Ashland since 1946, when it started as a military surplus store. Now a second-generation retail shop operated by Steve Moore, the store caters to a diverse customer base traveling from multiple states for shopping needs, ranging from work wear to back-to-school and everyday fashion. With today’s competitive shopping climate, the business hopes to use the makeover to offer an inviting shopping experience that entices customers to return regularly.

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