Maverick French designer Pierre Cardin dies at 98 lethbridgeherald.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lethbridgeherald.com Daily Mail and Mail on Sunday newspapers.
French fashion designer Pierre Cardin dies, aged 98
29 Dec, 2020 05:32 PM
6 minutes to read
By: John Leicester, Associated Press
French fashion designer Pierre Cardin possessed a wildly inventive artistic sensibility tempered by a stiff dose of business sense. He had no problem acknowledging that he earned more from a pair of stockings than from a haute-couture gown with a six-figure price tag.
Cardin, who died Tuesday at age 98, was the ultimate entrepreneurial designer. He understood the importance his exclusive haute couture shows played in stoking consumer desire and became an early pioneer of licensing. His name emblazoned hundreds of products, from accessories to home goods.
French designer Pierre Cardin dies at 98 thestandard.com.hk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thestandard.com.hk Daily Mail and Mail on Sunday newspapers.
Pierre Cardin, Iconic French Designer, Dies at 98 Author: CBS News/AP Updated: 9:30 AM EST December 29, 2020
Pierre Cardin, the French designer whose famous name embossed myriad consumer products after his iconic Space Age styles shot him into the fashion stratosphere in the 1960s, has died, the French Academy of Fine Arts said Tuesday. He was 98.
A licensing maverick, Cardin s name embossed thousands of products from wristwatches to bed sheets, and in the brand s heyday in the 1970s and 80s, goods bearing his fancy cursive signature were sold at some 100,000 outlets worldwide.
That number dwindled dramatically in later years, as his products were increasingly regarded as cheaply made and his clothing - which, decades later, remained virtually unchanged from its 60s-era styles - felt almost laughably dated.
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French fashion designer Pierre Cardin possessed a wildly inventive artistic sensibility tempered by a stiff dose of business sense. He had no problem acknowledging that he earned more from a pair of stockings than from a haute-couture gown with a six-figure price tag.
Cardin, who died Tuesday at age 98, was the ultimate entrepreneurial designer. He understood the importance his exclusive haute couture shows played in stoking consumer desire and became an early pioneer of licensing. His name emblazoned hundreds of products, from accessories to home goods.