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The Face launches talent agency for TikTok creators The Accelerator agency will work with creators to develop their content and profile, as well as consulting brands on suitable talent partners and marketing on the social media platform. Words The Face has launched a new talent agency for TikTok content creators called Accelerator, with the aim of developing creative talent and consulting brands on campaigns for the social media platform. While TikTok has over a billion users in 150 countries, The Face believes many major artists and brands are yet to develop a voice on the platform. Hence the agency aims to work with established and emerging artists to “tap into this huge, untapped potential”. It will also offer consultation to brands on how to interact with the TikTok audience in innovative ways.

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