Credit Suisse, one of the biggest banks and investment research houses in the world, announced last week that it was initiating coverage on the Wellness space.
According to the piece, Wellness is an umbrella for healthy living, across a variety of sub-sectors. The impetus for the development of healthy living products and technology are long-term trends supporting ‘better-for-you’ eating and drinking, more focus on movement and exercise, and mental and physical personal/self-care.
Four long-term trends support Wellness growth: (1) aging populations, (2) reversing unhealthy lifestyle effects, (3) proactive health choices, and (4) younger generations spending more.
Within that space, the functional foods sub-space is one of the fastest growing. Some of the most interesting stocks in the space include The Simply Good Foods Company (NASDAQ:SMPL), Torque Lifestyle Brands Inc (OTCMKTS:TQLB), and Celsius Holdings Inc (NASDAQ:CELH).