The Chief Executive Officer, Spectranet, Mr. Ajay Awasthi, speaks on the resilience of internet service providers amid the COVID-19 and the importance of spectrum in driving broadband growth. Emma Okonji presents the excerpts:
It is now one year that Nigerians and the entire world were forced into a new lifestyle called the new normal, occasioned by COVID. To what extent did this affect internet users in Nigeria?
We have been keenly tracking the changes in customer usage behavior over the last one year. The pandemic has really led to profound changes in the way customers consume media and entertainment (M&E), time-of-the day data consumption habits and purchasing patterns. We have noticed a major shift towards applications like Online Gaming, Over-the-top (OTT) content viewing and web browsing. Each one of these growing by over 50 per cent.
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