Alex Bayer is Co-founder and CEO of Genius Juice, the whole coconut smoothies. He is also the host of 2 CPG-focused shows – the 15 Minutes of Genius podcast, and a weekly Linkedin live with Wade Yenny called Friday Vibes. On this episode of ITS, Alex and Ali talk about bonding with your consumer, building daily use, and selling where your audience is.
Elevator Talk: TUYYO, Nectar Hard Seltzer, Leelanau Tea, Phreshly, Broc Shot bevnet.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bevnet.com Daily Mail and Mail on Sunday newspapers.
Wade Yenny is the Director of Grocery for Jimbo’s, San Diego’s Premier Natural and Organic Food Store, and has over 25 years of experience in all areas of retail including operations, merchandising, procurement, and category management. On this episode of ITS, Wade and Ali talk about the state of the grocery store in 2022, what his sales strategy would be if he were building a brand, and why as founders we should remember what it's like to buy a car.
While those who fail to shop early may see shortages, many retailers large and small say they loaded up on inventory in anticipation of supply chain logjams