Rob Ford Life as I Know It: So many choices in the cereal aisle says a lot about us
BY ROB FORD
Life as I know it Jul 18, 2021
Rob Ford
In our kitchen cupboard we have boxes of Cheerios, Raisin Bran and Chex cereals. With a little variance, those are the cold cereals that Iâve grown to start every morning with.
Cheerios?
Yes, just plain Cheerios. Not Honey Nut Cheerios, Oat Crunch Cheerios, Happy Heart Shaped Cinnamon Cheerios, Apple Cinnamon Cheerios, Very Berry Cheerios, Frosted Cheerios or Limited Edition Frosted BerryTeam Cheerios.
Raisin Bran?
Yes, plain Raisin Bran. Not Raisin Bran Crunch, Toasted Oats and Honey Raisin Bran, Raisin Bran with Cranberries or Raisin Bran with Bananas.
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MAKING HEALTHY CHOICES
Kelloggâs Raisin Bran cereal is getting a slightly sweeter taste.
The Battle Creek, Mich.-based company is launched the brandâs new Toasted Oats and Honey variety, which features its signature bran flakes and raisins, but with the addition of whole-grain toasted oats and a touch of real honey.
âAs a classic cereal staple, weâre always looking to innovate and deliver new experiences to our dedicated Kelloggâs Raisin Bran fans,â Erin Storm, senior marketing director of Kellogg All Family Cereal said. âJust like the original cereal, Kelloggâs Raisin Bran Toasted Oats and Honey is a heart-healthy option and makes for an irresistible flavor combination â combining our signature bran flakes and juicy raisins with whole-grain oats and a hint of honey.â