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Online trade promotion helps businesses adapt to COVID-19 | Business

Workers at a garment and textile firm (Photo: VNA) HCM City (VNA) - The spread of COVID-19 around the world created difficulties for businesses in promoting their products and seeking new customers but many were prompted to change trade promotion strategies and adapt. Bui Thi Thanh An, Vice Director of the Trade Promotion Agency at the Ministry of Industry and Trade, said nearly 50 national-level trade promotion programmes were cancelled or postponed last year due to the pandemic. This had a major effect on export activities and the economy in general, she said. To address the situation, the agency has sped up the introduction of information technology (IT) and changed how trade promotion activities are held.

UPCYBOM, the marketplace that promotes your stock and boost your agility

UPCYBOM, the marketplace that promotes your stock and boost your agility PRESS RELEASE Jan 25, 2021 Surfing the digital wave in the textile industry (Clo 3D, Lectra, Tekyn.) and the need for a more sustainable approach. UPCYBOM proposes to connect its members, encourage them to use available stocks (raw material, fabrics, finished garments.) to produce their goods. Allowing a second life to raw materials promise to landfill and stop over producing what may already exist. UCYBOM was launched in November 2020 in Bangladesh the second worldwide largest garments exporter. Lack of visibility of dead inventories, leftovers, stocks. in the textile industry is the second most polluting in the world after oil. Players are very less digitalized, as brands are pushing in this way it is time for factories to come into the game. The “old” process is hard to change, for many, leftovers are part of the garment supply chain and therefore it is not considered as potentially be used, explain G

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