i think the game stop phenomenon is the greatest story of the 2021. game stop was shocking for a variety of reasons. for one, i didn t realize they were still around. game stop is a brick and mortar retailer. the blockbuster of the day. the great place to get video games, used video games, and classic things like nintendo from the 90s. game stop would have. the flailing company attracts the attention of a special shadowy breed on wall street called short sell. it s taking a bet on the fact that the stock goes down in value. the short sellers did not count on the reddit rebels.