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IPLIX Media launches IBD, India s first creator economy start up incubator

IPLIX Media launches IBD, India s first creator economy start up incubator
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CNBC-TV18 launches sub-brand Next Gen aimed at Gen Z audience: Best Media Info

CNBC-TV18 launches a sub-brand Next Gen

CNBC-TV18, India's leading business news channel, is expanding its brand reach and aims to be the voice of GenZ-ers, who are set to have significant purchasing power and decision-making abilities in the future. The channel launched a sub-brand named CNBC-TV18 Next Gen, the "Voice of a New Generation, with the credibility of CNBC-TV18."

Is de-influencing going to change influencer marketing forever?

From influence to responsibility: creators using de-influencing to present authentic reviews and trigger mindful purchases.

Behrouz Biryani and Oven Story Pizza partners with Pulpkey

Pulpkey, an influencer marketing company in India, partnered with iconic customer-loved brands Behrouz Biryani and Oven Story Pizza to celebrate Valentine s season. With campaigns designed by Pulpkey, the brands with delicious offerings created a mem

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