Why Tesla s U-Turn on Advertising Matters adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.
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Shots have been fired at Unilever for its apparent ‘obsession’ with sustainability and purpose. The public denouncing from a top investor has stoked the debate around brand purpose over profit.
Changed behaviours, the end of brand loyalty, economic headwinds, cultural division … 2022 is going to be a helluva ride for marketers, says Richard Exon, Founder of Joint.