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Cooking Hacks for Homemade Meals

Many people enjoy homemade meals, however, busy schedules make it difficult to cook a lot. With some good organization and a few hacks, you can.

Transcripts for KNTV NBC Nightly News With Lester Holt 20240604 00:51:00

Control. i think a lot of it, with anything in business, i feel like it totally got oversaturated for a minute there reporter: kyle with blt kitchens in arizona says his ghost kitchens provide the space for a business to test out a menu without the cost of investing in a full-blown restaurant, becoming a virtual presence instead and they re able to roll out a concept or several concepts, usually most of them are doing multiple concepts, so, for example, one person or two people might be cooking five different restaurants on the uber eats and doordash kind of platforms. reporter: since 2021, the number of virtual restaurants listed on uber eats has quadrupled in the u.s. and canada. in nashville, 31% of restaurant listings were for virtual restaurants. consumers are choosing platforms before they choose restaurants, so, if you don t exist in all the relevant places where consumers are searching, you might as well not exist. reporter: but with

Virtual kitchens boom on delivery apps

From Big Hot Dog Energy to Pimp My Pasta, there’s a growing wave of restaurants in the U.S. that are luring patrons with clickbait names and glossy imagery.

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