Prima KottuMee’s ‘Raban Mashup’ gains international recognition at One Show 2020
February, 23, 2021
As a brand that has always prioritized the needs of the youth, Prima KottuMee launched the ‘Raban Mashup’ campaign with youth sensation and Brand Ambassador for Prima KottuMee, Yohani de Silva early last year. This digital campaign was recently recognized at The One Show 2020 by The One Club for Creativity and was one of only 134 winners that were selected as the best from the Asia Pacific region for the year 2020.
The One Club is a not for profit organization that celebrates and serves the global advertising and design industries. Organized by The One Club, The One Show is the world s most prestigious award show in advertising, design and digital marketing. Under the theme of “Creativity is a Light in the Dark” The One Club focused on how creativity gives direction and confidence during a global pandemic. With the disruption of the industry it was decided that the be