Lemonis my name is marcus lemonis, and i risk my own money to save struggling businesses. Were not gonna wake up every morning wondering if we have a job. Were gonna wake up every morning wondering how many jobs we have to do. Its not always pretty. Everythings gonna change everything. But i do it to save jobs, and i do it to make money. This. Lets go to work. Is the profit. Katelyn hi, ladies, welcome in. Lady customer return. Tasha yeah. Lemonis lady fuller got the idea for a barthemed jeans store while still in school and then made it a reality. Lady we are obviously a bar of jeans. You walk up and kind of order a jean like youd order a cocktail or coffee. Lemonis the concept was a hit, prompting her to open up 12 more stores in just a few short years. But the denim game is incredibly competitive, and ladys aggressive expansion plus her retail inexperience created some serious problems. Lady these are superdirty. Thats disgusting. How the. Did it get like this . Lemonis blue jeans a
Announcer barton goes around. Taylor it was my identity. Its the only thing i knew, so losing it, i didnt know who i was. Lemonis and tensions with his father have caused a rift among the family unit. Matisun only way for you guys to work out whatever it is that youre resentful of each other is to communicate, not to have a conflict. Lemonis if i cant prepare taylor to drive this business vehicle into the future. You cant just keep saying, i dont know. You got to know this [bleep]. This familys legacy may simply run out of gas. Im marcus lemonis, and i risk my own money to help businesses. I love investing in american businesses. Woman these people are here because they care. Lemonis its not always easy, but i do it to create jobs, and i do it to make money. We have a deal . Lets rock and roll. Man yeah lemonis this is the profit. Today im at las vegas mini gran prix. Now, i have to be honest. I love gokarting. I absolutely love it, and because im already a fan of nascar, the fact that
Announcer barton goes around. Taylor it was my identity. Its the only thing i knew, so losing it, i didnt know who i was. Lemonis and tensions with his father have caused a rift among the family unit. Matisun only way for you guys to work out whatever it is that youre resentful of each other is to communicate, not to have a conflict. Lemonis if i cant prepare taylor to drive this business vehicle into the future. You cant just keep saying, i dont know. You got to know this [bleep]. This familys legacy may simply run out of gas. Im marcus lemonis, and i risk my own money to help businesses. I love investing in american businesses. Woman these people are here because they care. Lemonis its not always easy, but i do it to create jobs, and i do it to make money. We have a deal . Lets rock and roll. Man yeah lemonis this is the profit. Today im at las vegas mini gran prix. Now, i have to be honest. I love gokarting. I absolutely love it, and because im already a fan of nascar, the fact that
Lemonis . And most of all, learn her numbers. Ana listen, guys. I cant give you exact numbers. Lemonis im not going to write a check for somebody that doesnt have their [bleep] together. I wont do it. Im marcus lemonis, and i risk my own money to help businesses. I love investing in american businesses. Woman these people are here because they care. Lemonis its not always easy, but i do it to create jobs, and i do it to make money. Do we have a deal . Lets rock and roll. Man yeah lemonis this is the profit. I was contacted by a miamibased former lawyer named ana quincoces. She has a marinade and Sauce Company called skinny latina. Ana started the business 6 years ago, but so far, she hasnt been able to make the brand bigger than a regional product. The sauce and marinade industry is a gigantic opportunity, but i have two primary questions. Number one what makes this sauce stand out in a crowd . And number two is this a real business, or is this just a sidehustle . Woman Everything Else
Lemonis my job is to help this owner appreciate his staff. This isnt gonna go anywhere good. Hayden its not. Lemonis . And rethink his process. If we dont fix this, this business is gonna go nowhere. Im Marcus Lemonis, and i risk my own money to help businesses. I love investing in american businesses. Woman these people are here because they care. Lemonis its not always easy, but i do it to create jobs and i do it to make money. Do we have a deal . Lets rock and roll. This is the profit. So, i received an application from a company in georgia that has a cooler business. Its called polar bear coolers. The overall cooler business has exploded, and particularly the highend cooler business cause people want to invest in something and hold it forever. And the softsided cooler business is a fastgrowing category. Now i love tailgating and i love the outdoors, and so it fits nicely into my portfolio. [ rock music plays ] hayden hello. Lemonis whats that music . Hayden you didnt know what you