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i want to talk about his grass roots effort. this is a series of very sophisticated voter targeting options and opportunities that he s taking advantage of. these are usually metrics on which democrats lap republicans. cruz is playing catch up in a very important way. aside from all the polling, it s still so early, look at how advanced and equipped and prepared his team is. they are laying the ground work. locking and tackling to turn out their voters. that is the whole game in politics. so interesting. they can use these to figure out if the person i m about to talk to a relaxed person, a tempermental conservative and they know what issues to talk to them about to get them to support him.

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