think a lot of it has to do with people are willing to pay for what s easy to do, right? it s very easy to set up a phone bank center, where you have a bunch of people from an insurance company, calling people and asking them, how are you feeling? have you, you know, taken your insulin today. that s easy work. it s very hard to go out into a neighborhood, to go into somebody s home, to sit with them, to work with them, and to get them to do what they need to do. and so i think the challenge is fundamentally transforming how we deal with the people who most need the most intimate health care that we can provide. and instead of just, you know, doing an inch deep, a mile across, really focusing in on the folks that have multiple conditions and doing the hands-on work that they need to do to treat them. how, not how much. i thank you, naomi, for helping myself, and i hope many others learn the difference between how and how much and how the how that is hot-spotting is really a
shepard: the top guys in all of this, the two at the very stop are sevenning on each other s messages today, herman cain and romney. carl: on their own message, that is right. not case of romney he was in ohio campaigning and stopped by a phone bank center where they called in favor of the ballot initiative to reform government unions and romney was asked if he exported the initiative that the calls were made on before of and he held his fire and did not actually commit to it. awkward to say the least and the kind of thing that has people wondering where his loyalties lie. not case of herman cain, he unveiled a new video touting the candidacy, the 9-9-9 plan but it ends with an interesting series of sound bits from the campaign manager who wrapped up the video smoking a cigarette and that is an unusual piece of video to see in political advertising of any kind and when asked the campaign manager said this was nothing