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WJZY’s Queen City News Hometown initiative takes the 5 p.m. news on the road every Wednesday. You can say you’re the hometown station, but being out in neighborhoods doing the news speaks volumes.
Matt Laubhan, chief meteorologist at WTVA Tupelo, Miss., knew he was seeing a killer tornado. “At that moment, viewers needed somebody to hold their hand and get them through it,” he says.
Last week, the Fort Lauderdale area received more than 2 feet of rain within a 12 hours. During the height of the storm, WSVN in Miami delivered 61% of viewers, according to the station.
WIVB in Buffalo, N.Y., was the top-ranked local TV news in all dayparts, according to Nielsen’s February 2023 sweeps results. "We want our viewers to see an accurate picture of Buffalo when they consume our news- both good and what needs to be fixed. That approach is really resonating,” says Joe Abouzeid, WIVB’s general manager.