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Media release: Companies revise marketing budgets up to strongest levels since 2014 amid waning pandemic impact - allmediascotland…media jobs, media release service and media resources for all

Media release: Companies revise marketing budgets up to strongest levels since 2014 amid waning pandemic impact - allmediascotland…media jobs, media release service and media resources for all
allmediascotland.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from allmediascotland.com Daily Mail and Mail on Sunday newspapers.

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IPA Bellwether Report: Marketers optimistic but wary of future threats

Marketing budgets are up to their strongest levels since 2014, as companies seek recovery from the Covid-19 pandemic.

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IPA: optimism at eight-year high but dark clouds loom as Ukraine crisis worsens

The latest IPA Bellwether Report paints a picture of post-lockdown recovery, but the cost-of-living crisis and Russia's invasion of Ukraine darkens the palette.

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Channel 4: industry reacts as 'uniquely British institution' faces privatisation

Advertising leaders are concerned about the ramifications of privatisation on programming, the independent production sector and media plurality.

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IPA Census: Diversity improves but pay gaps widen

The profiles are largely based on 102 of the IPA’s corporate member agencies.

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