David Kenny, who was the CEO since 2018, would become the executive chairman. Nielsen gathers viewership data across television, radio and digital platforms that are used by advertisers and others to determine prime-time hours, but it has been under pressure as more cord-cutters move to streaming.
Nielsen, the audience measurement, data and analytics specialist, has announced that Karthik Rao has been named CEO, effective immediately. David Kenny, who has
Rao Succeeds Kenny As Nielsen CEO mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.