We all benefit when we work to increase the overall UX maturity of our organizations. This article explores the concept of UX maturity, and focuses on finding and utilizing UX champions, and demonstrating the return on investment or value of UX.
UX maturity is the presence and level of sophistication of UX in an organization. Organizational maturity goes beyond the skills of the individuals composing the UX roles on various teams, to the UX processes, philosophies, and tools underpinning the organization’s product development and business practices. As Chapman and Plewes (2014) state,
“Achieving great UX design is not just a function or talent of
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