“We were planning on being into a significant recovery mode this summer and moving forward,” Ratuski said. “I think in the industry in general, that’s where they’re seeing with this second wave that the initial recovery is going to be a lot longer than initially planned.”
This is yet another blow to the struggling tourism industry.
“This time of year, traditional leisure travel is not at its peak,” said Monica Dickinson, director of industry relations and communications with Tourism Kamloops, “however our partners at Sun Peaks definitely feel the effects of the disappearance of this flight and what it means to bring visitors to the mountain resort. Overall, the people that use that Air Canada flight, especially from the corporate travel side of things and our business travel market, it’s a big impact.”