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Jar mandates Initiative Media as its media agency on record

Jar mandates Initiative Media as its media agency on record
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Initiative Media bags Jar s mandate | Advertising

Jar mandates Initiative Media as its media AOR

Mumbai: Homegrown savings and investment app Jar has onboarded Initiative Media, the full-service media arm of Mediabrands India as its media agency on record, following a multi-agency pitch. The account will be managed by the agency’s Bengaluru office, with a focus on both digital and offline media duties. Jar aspires to carve out a unique niche and hold a substantial market

Aditi Mishra promoted as CEO at Lodestar UM; Hema Malik elevated to Chief Investment Officer, Mediabrands India

Aditi Mishra promoted as CEO at Lodestar UM; Hema Malik elevated to Chief Investment Officer, Mediabrands India
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Interactive Avenues onboards Pranali Sarkar as Associate VP- Media Planning

Mumbai: Interactive Avenues – A Reprise Network Company, the full-service digital agency of Mediabrands India, has onboarded Pranali Sarkar as associate vice president, media planning. Sarkar will be tasked to scale up and add greater value to the current capabilities under the agency’s media planning function. Talking about the appointment, Interactive Avenues – A Reprise

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