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Xeikon is pleased to announce that the first Xeikon Café TV of 2021 has been scheduled for February 11 & 25, 2021. The theme of this two-part online event is the âBenefits of Digital Printingâ and is specifically focused on the interests of current conventional flexo owners. This event, as are all Xeikon Café TV online events, is open to the public and complimentary.
The benefits of digital printing are well known but not always implemented: short-run, multi-versioning, faster lead-times, personalization, variable data, and the ability to say yes to more jobs. But, many conventional label converters still look for information on new revenue opportunities and profitability. They also are interested in learning how to sell and monetize digital features such as variable data or shorter lead times to brand owners.