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The Hospitality Sales and Marketing Association International’s (HSMAI) Commercial Strategy Week will take place in person in Toronto, Ontario, Canada, from June 26-29, 2023. HSMAI’s Commercial Strategy Week is Leading the Way in connecting senior leaders in hotel marketing in meaningful conversations about the most important strategic issues facing the business today and in delivering the most comprehensive revenue optimization event for the hotel industry. The week’s events reflect the convergence of marketing, revenue optimization, and other commercial functions into new and evolving commercial strategy organizations inside many hotel companies.
Site visits are one of the many familiar aspects of event planning that have gone askew as we continue to recover from the Covid pandemic. Many hoteliers Site visits are critical to the success of a meeting or conference, but they are running afoul in a post-pandemic world.