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When a pioneering aspect of Folha was adopted by the competition, Otavio Frias Filho (1957-2018), managing director of the newspaper for 34 years, said: “We must flee ahead!”.
According to the reporter, the best way for Folha to remain Folha was to look to the future, thinking about the next new thing.
This is the origin of the name Fuga para Frente for the series of interviews that incorporate the celebrations of 100 years of Folha. The project brings together eight influential names from Brazil and abroad in fields such as journalism, social media, literature and economics.
In conversations with Folha journalists, these guests discuss contemporary issues in journalism, Brazilian and international politics, and the challenges of democracy and digital communication.