available products out there, the problem was the inefficient process for gathering those products and getting them to consumers. the homeowner typically has to travel to many different locations. they go to the lighting store. they go to the tile store. they go the plumbing supply store. they go the building material store to pick out all these parts and pieces which they never get to to see all in one place. go a lowe s or home depot, one of the big box stores, good luck. you re on your own. how did these two enter the seemingly saturated market of a complex, well established industry like bathroom remodeling. no one approached it from a system perspective. sometimes it takes someone from outside the industry to reinvent the industry. as outsiders they asked themselves how they could stream line a process where most of the suppliers and manufacturers don t know each other and almost never communicate. no one delivers your bathroom
to travel to many different locations. they go to the lighting store. they go to the tile store. they go the plumbing supply store. they go the building material store to pick out all these parts and pieces which they never get to to see all in one place. go a lowe s or home depot, one of the big box stores, good luck. you re on your own. how did these two enter the seemingly saturated market of a complex, well established industry like bathroom remodeling. no one approached it from a system perspective. sometimes it takes someone from outside the industry to reinvent the industry. as outsiders they asked themselves how they could stream line a process where most of the suppliers and manufacturers don t know each other and almost never communicate. no one delivers your bathroom in a box. that s what we do. that s how they hit on bath in the box concept. they treated the whole bathroom