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Beiersdorf s new launch to target sugar-induced skin ageing

After 10 years of research and 1,700 ingredients tested, the German health and beauty company has unveiled its new patented anti-ageing active ingredient that protects the skin’s collagen from ‘sugar damage.’

Beiersdorf Pairs Glycation Inhibitor with CoQ10 in its Latest Nivea Q10 Launch

Nivea launches Q10 Dual Action serum to bring anti-glycation to the masses

Beiersdorf has developed a facial serum targeting sugar-induced skin damage that it says will bring anti-glycation skin care to the masses, tapping into the boom of preventative beauty across Europe. Launched under Beiersdorf’s flagship mega brand Nivea, across Europe and select global markets, the Q10 Dual Action serum was the result of 10+ years of in-house and collaborative research. Made from a blend of Beiersdorf’s existing patented active coenzyme Q10, alongside a newly patented.

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