Adapting to the challenges of Covid-19
In 2019, UK consumers spent £200bn on food and drink, 36% of which was spent in foodservice outlets and 64% in retail. However, according to the IDG Retail Analysis Eating In vs Dining Out 2021 report, the pandemic may change customer behaviour for the long term.
IGD’s report speculates four scenarios using economic recovery as a variable:
The first scenario: Consumers choose to eat at home even after the lockdown lifts. Safety and hygiene will have a higher value when choosing where to eat or drink.
The second scenario: The economy will take longer to recover and while demand for eating out will be high, it may not be affordable to many.
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