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The art of gift-giving in real estate: A personal touch

Every client interaction is an opportunity to build lasting relationships, so the art of gift-giving takes on new significance.

The Perfect Way To Impress Your Customers

We have the privilege and honor of working with some amazing clients. One of them asked us to work with her team on a customer experience initiative that included every company employee. One of the regular assignments for their employees is to share examples of how they created a Moment of Magic® for a customer or colleague. They do short write-ups and share them with their managers. Here is a great example of the power of this exercise and impress your customers.

4 Secrets to Summer Sales

Here are a few insider secrets that will pump up sales and still give you time to enjoy your summer:

Think Outside the Brunch for Mother s Day - The New York Times

Think Outside the Brunch for Mother’s Day You can do better than grocery store flowers and a card, can’t you? Credit.Luci Gutiérrez April 30, 2021, 5:00 a.m. ET When Evie Ebert had her first child five years ago, she started noticing something interesting. Every Mother’s Day, her social media feeds would be full of perfectly styled picnics and cooing captions like, “Felt so celebrated today!” But later, when she logged on to the private mom groups she was part of, the same women were telling a different story. “It would be like, ‘Ugh, he wanted to make brunch, but it meant he was in the kitchen for three hours, using every pan, while I had to watch the kids,’” said Ms. Ebert, a writer who lives on the Eastern Shore of Maryland. Every year since, she’s posted a tongue-in-cheek Twitter tutorial on how to take Mother’s Day out of cliché central and turn it into something the mothers in your life — the actual mothers

A brain and behavior expert explains how to give better gifts

Giving gifts is easy  if you pay attention throughout the year. It is very likely that the person you re giving gifts to, at some point, mentioned something they wanted/needed during the year. If you had listened and made a note you will have had the answer already. So, as a first tip for the future, start a mini diary where you make a note every time someone says they want/need/miss something. Come Christmas you ll find that you have a lot of ideas in your diary. This not only makes things easier, it also highly impresses the recipient to know that you ve been paying attention.

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