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Idean consider how focusing on purpose will help with future proofing organisations.
As tough as it’s been, 2020 has taught us two crucial and positive things.
First, that huge organisational changes can happen quickly. $33T was the expected global government spending on Sustainable Development Goals by 2030 (Brookings, 2019). But this year, in just six months, global government spending on Covid measures reached $10T by June 2020 (McKinsey, 2020).
Time to transform: how to authentically bring purpose into the core of your business before it's too late thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.