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More than 100 million Marlene® apples make their debut with new image In the International Year of Fruit and Vegetables, more than 100 million apples will bring a splash of colour to greengrocery departments the world over with Marlene®’s new look. After the conclusion of the digital contest run by the VOG Consortium to celebrate the South Tyrolean apple’s 25th birthday, the time has now come for the winning artwork, by artist Francesca Cito, to make its market debut. “Marlene®’s new look for the rest of the season will feature the beautiful nymph against the natural backdrop of our Alpine home,” explains VOG Consortium Marketing Manager Hannes Tauber. “She will appear not only on Marlene® apple stickers but also on the primary and secondary packaging and all in-store materials, as well as on the special celebratory labels.”

Hannes tauberFrancesca citoWalter pardatscherConsortium marketingInternational year of fruitInternational yearSouth tyroleanMarketing manager hannesMan goJob offersபிரான்செஸ்கா சிட்டோகூட்டமைப்பு சந்தைப்படுத்தல்சர்வதேச ஆண்டு ஆஃப் பழம்சர்வதேச ஆண்டுவேலை சலுகைகள்