Add new comment torquenews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from torquenews.com Daily Mail and Mail on Sunday newspapers.
Ford Reveals Bronco ULTRA4 4400 Unlimited Class Extreme Race Trucks
Bronco
® is marking a new chapter in its high-speed off-road performance, debuting three all-new Bronco 4400 series race trucks at the 2021 King of the Hammers off-road event in Johnson Valley, California – a testing ground for the Built Wild
™ outdoor brand
All-star lineup of Bronco drivers includes Fun-Haver teammates Vaughn Gittin Jr. and two-time King of the Hammers winner Loren Healy, plus three-time Hammers winner Jason Scherer – all piloting custom-built Bronco race trucks in the ULTRA4 4400 unlimited class
Ford and Bronco brands continue their off-road performance presence as the official truck and SUV of the ULTRA4 series – one of the most extreme off-road competition series in the world, combining high-speed desert racing with low-speed rock crawling
Ford Debuting ‘Never-Before-Seen Bronco’ at 2021 King of the Hammers
Photo: Ford
With initial reservations well into the six-figure range, it’s fair to say that the Ford Bronco is back in a big way. Ford’s tapping back into the Bronco’s competitive off-roading heritage, too, revealing a trio of custom Bronco ULTRA4 4400 unlimited class race trucks that will compete in the 2021 King of the Hammers.
This year’s King of the Hammers kicked off on Monday and runs through this coming Saturday, Feb. 6. Not only is the Bronco competing in this year’s grueling off-road event, but it represents the Ford brand which was named official truck and SUV of ULTRA4 last year. Ford is also the official vehicle of SCORE-International Off-Road Racing, which presides over the Baja 1000.
Ford Reveals Bronco Ultra4400 To Compete In King Of The Hammers Off-Road Race
Three all-new Bronco 4400 series race trucks will compete at the 2021 King of the Hammers off-road event in Johnson Valley, California. This is all part of Ford’s massive push to build the Bronco and other vehicles as part of the rugged outdoor brand of Built Wild 4x4 SUVs.
Advertisement
Ford has not been shy about their intentions of building the pre-eminent off-road Brand around the relaunch of the Bronco, as well as the Bronco Sport, along with other vehicles like the Raptor and the Tremor lines.
This week I will cover the reveal of the next-generation Ford Raptor and also I will take the brand new Ford Ranger Tremor off roading to see how it holds up. All of this is part of Ford’s concerted marketing efforts to brand and promote their outdoor brand of Built Wild 4x4 SUVs from Ford.