India s Hero Cycles taps its global aspiration with London
Image by Michael Gaida from Pixabay
India s Hero Motors Company (HMC) Group on Tuesday announced plans to set up a new international headquarters, Hero International (HIT), in London as part of a push towards expanding Hero Cycles overseas business and strengthening its global presence.
The company said HIT is aimed at bringing HMC s European businesses under one umbrella and giving its electric bike business a major boost worldwide.
The new HQ will unify HMC-owned European businesses, including HNF GmbH in Germany and Insync Bikes in UK, as part of a long-term vision to grab an increasing share in the lucrative e-bike market growing at an exponential pace in Europe.
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India s Hero Cycles to set up new global hub in London
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Last Updated: Mar 16, 2021, 11:04 PM IST
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Synopsis
India s Hero Motors Company (HMC) Group on Tuesday announced plans to set up a new international headquarters, Hero International (HIT), in London as part of a push towards expanding Hero Cycles overseas business and strengthening its global presence.
Agencies
India s Hero Motors Company (HMC) Group on Tuesday announced plans to set up a new international headquarters, Hero International (HIT), in London as part of a push towards expanding Hero Cycles overseas business and strengthening its global presence.
The company said HIT is aimed at bringing HMC s European businesses under one umbrella and giving its electric bike business a major boost worldwide.
Read more about India s Hero Cycles to set up new global hub in London to expand footprint on Business Standard. The company said HIT is aimed at bringing HMC s European businesses under one umbrella and giving its electric bike business a major boost worldwide