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What is a customer data platform? A unified customer database

CDPs are prepackaged, unified customer databases that pull data from multiple sources to create customer profiles.

Geoffrey keatingFortune business insightsExperience platformAdobe marketingAdobe marketing cloudInteraction studioSalesforce marketingTreasure data

Eurotunnel departs on a journey to greater customer engagement with Salesforce

Eurotunnel is tapping into Salesforce to enable greater personalization of customer offerings.

United kingdomIan rabagliatiChannel tunnelMarketing cloudInteraction studioAdvertising studioCustomer relationship managementChief executive

Investegate |Silver Bullet Data Announcements | Silver Bullet Data: Contract Wins and Sub-Contract Wins

Investegate announcements from Silver Bullet Data, Contract Wins and Sub-Contract Wins

United kingdomCity ofIan jamesJames spinney bellmanTim metcalfe florence chandlerHaier europeMike seabrook robert haywardSilver bullet data services groupFinancial servicesSalesforce partnershipEuropean union withdrawalStrand hansonSilverbullet data servicesBullet data services groupSub contract winsLocal planet

Silver Bullet Data Services wins contracts and sub-contract through Salesforce Partnership

Silver Bullet Data Services wins contracts and sub-contract through Salesforce Partnership

Haier europeFinancial servicesSilverbullet bullet data services groupSilverbullet data servicesLocal planetHaier smart homeSilverbullet dataMarketing cloudInteraction studio

Southern Cross Austero aims for single customer view with Salesforce

Radio network giant strikes deal to rollout customer data platform across its Listner digital audience network

Brian gallagherCross austereoStephen haddadSouthern cross austereoCustomer data platformInteraction studioSeven west mediaAudience matchDigital advertisingMedia and entertainmentSouthern cross austereoCustomer data platformsAudio advertising

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