Earlier this year we found that Halfords Autocentres is neck-and-neck with Kwik-Fit for the title of largest car tyre retailer in the UK, with 650 centres a piece. However, what that figure doesn’t tell you is just how influential the company’s commercial vehicle tyre business has become. Tyres & Accessories recently met up with Halfords Commercial Fleet Services director, Greg Ward in order to find out.
The head of a franchised dealer group has blasted Halfords' latest 'Dealer or No Dealer' campaign as "nonsense", adding that "going cheap is often a false economy".
Cycling and motoring chain Halfords is telling motorists they may be paying "over the odds for repairs" and they should use its services with no fear of affecting their car's manufacturer warranty.
Following on from our analysis of the leading tyre retail web sites of bricks and mortar businesses, we now turn our attention to tyre e-tail operations. As it did in the retail side of things, Halfords once again tops this table, but with the integrated Halfords Autocentres name out of the equation, this time we were able to break down the component parts and quantify that traffic (see chart and separate breakdown column). That breakdown clearly shows two things: firstly, the scale of the different Halfords online tyre retail operations; and secondly, that Halfords acquisition of Axle Group Holdings/National Tyres brought significant online assets with it.
The all-season tyre segment continued its impressive growth over April 2019 - March 2020. These products have increased in popularity since the beginning of the current generation of all-season compound technology and tread design.