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Campaign Brief recently sat down with Toby Aldred, General Manager, Saatchi & Saatchi Australia and Chief Client Officer, The Neighbourhood to learn about his leadership style, the work the agency's most proud of, how to balance creative freedom with client expectations and much, much more.
Little Black Book, Special New Zealand had a clean sweep at the New Zealand Effie Awards last night – winning most effective advertising agency, along with the Grand Effie for its work with Kiwibank
whiteGREY has announced the appointment of award-winning strategist Iona Macgregor to the role of chief strategy officer. She also joins the agency’s executive leadership team and will work across the agency’s national and APAC client base.
Says Lee Simpson, CEO, whiteGREY: “We are really exc