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Somasree Bose Awasthi, Chief Marketing Officer, Godrej Consumer Products, spoke to e4m about the launch of ‘Godrej Magic Bodywash', and its rational and sustainable strategies
At the product launch of Godrej Magic body wash, Sudhir Sitapati, Managing Director and CEO at Godrej Consumer Products Limited (GCPL), and Chief Marketing Officer Somashree Bose Awasthi spoke to BestMediaInfo.com about the innovations in the space and how they are trying to bring in a habitual change in the consumers with environment-friendly products
Somasree Bose Awasthi, chief marketing officer, Godrej Consumer Products, shares the intent of launching an environment-friendly product, the impact expected and more.