And that means their culture has accelerated the rate at which we become computer and and technology. And that wont change i think anyone who does a lot of ordering for the next months and however covert last are going to. Continue to save time by ordering things from very good organizations or carry almost everything we have a Company Called amazon where you can are almost everything and i wont be surprised if theyre going to sell a car too in the future so thats one thing. The whole meaning of a companys brand is changing is changing if the Company Continues to just talk about the brand as if theres no coated situation. Its going to lose control of it because a brand is not made by the company alone its made by all the people on facebook are the people who talk to each other about chronic they experienced whether they liked it or not a bad brand can easily be exposed so companies have to rethink what is their message own message doesnt work in todays world a message it works is carin
Trigger to try war that morphed into a technological war counting the cost on aljazeera. To the homeless off d destroyed europes largest refugee camps thousands on the greek island lesbos have nowhere to go islanders want refugees gone the forever well the disaster forced greece and the e. U. To rethink their asylum policies this is a story. Hello and welcome to the program. Thousands of refugees are homeless in greece off to far as destroyed the biggest camp in europe it was the 1st point of call for many Asylum Seekers hoping to start a new european life. The morea camp built a house 3000 had 13000 packed in and living in squalor greeces migration minister said the refugees started the fires deliberately to protest against coded 19 quarantine rooms Health Workers and lesbos admit theyve lost track of some of the 35 Asylum Seekers who tested positive to the virus and islanders say chance we read of the unwanted visits once and for all John Psaropoulos reports as you can see more you c
Look at this is all to International Folks who are joining us i will return with the indepth look at all top stories thatll be in and i was taught. The welcome to. Consumerism culture and lifestyle for some a religion for many 2020 changed things. On this im joined by renowned economist and father of modern marketing philip cobbler. Philip cutler father of marketing professor of International Marketing at de kalak school of Management Northwestern University so great to have you with us weve been looking forward for the longest time i wanted to talk to you for the longest time but now that the pandemic has say it. Wow i have so many questions for you lets see how many working get into this program 1st of all you build up a science of marketing basically from scratch and the books youve written have been the bible for business or on the wall for more than 60 years so marketing is about promoting the selling of goods of services right west situation today with pin down make shedding ligh
Time but now that the democrats say it wow i have so many questions for you lets see how many working get into this program 1st of all you build up a science of marketing basically from scratch and the books youve written have been the bible for business around the world for more than 60 years so marketing is about promoting the selling of goods of services right with situation today with condemned make shedding light on problems with consuming and anti consumption movement gaining ground do you saying and new set of rules and guidelines is needed. Well the Congress Situation is going to change a lot of our lives right now and then colbert is finally. And terminated we will have quite a different economy how how our is caught how is coded affecting us today well 1st of all theres limited opportunity to go into stores where one can catch cold coronavirus and so more and more people are using the on line approach to buying what they need and that means that covert has accelerated the rat
Of Management Northwestern University so great to have you with us weve been looking forward for the longest time i wanted to talk to you for the longest time but now that the pandemic has say it wow i have so many questions for you lets see how many looking get into this program 1st of all you build up the science of marketing basically from scratch and the books youve written have been the bible for business around the world for more than 60 years so marketing is about promoting the selling of goods of services right when situation today with condemned make shedding light on problems with consuming and anti consumption movement gaining ground do you saying and new set of rules and guidelines is needed. Well the covert situation is going to change a lot of our lives right now and then colbert is finally. And terminated we will have quite a different economy how how our is caught how is coded affecting us today well 1st of all theres limited opportunity to go into stores where one can