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Transcripts For CSPAN3 American Artifacts 1930s-40s Color Photographs 20240712

Social media. Follow us at cspan history. In 1939, Eastman Kodak company gave newly released kodachrome color film to photographers working for the u. S. Government. American history tv visited the library of congress to meet Beverly Brannan to learn about the collection of color images documenting agricultural life and war production during the Great Depression and world war ii. Beverly in the 1930s, the United States experienced an economic depression and an agricultural disaster. The great drought. People were not able to make a living on their farms. They begin moving other places, looking for a new lands to live on. People were in dire straits. One of the worst hit areas in the economy was agriculture. A Program Began under tugwell who was one of the advisers to president Franklin Roosevelt to document the conditions under which people reliving. Were living. This is back when we did not have television. We had radio, but a lot of places did not have electricity. So they could not

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Transcripts For CSPAN3 American Artifacts 1930s-40s Color Photographs Part 2 20240712

The library has a collection of color photographs from the 1930s and 1940s. They started as an experiment with color film. Kodak was just putting its color film on the market. Sent it out to photographers at institutions to give it a try, to see if they could create a market for it. The pictures were free. So they were appealing to newspapers, magazines, publishing agencies, book publishers. That kind of thing. I was familiar already with the black and white photographs. There are about 171,000 Farm Security administration and office of war information blackandwhite photographs. And i had been working with those for a few years. There was not much emphasis placed on the color transparencies, because they were hard to handle. They were unique items. Theres only one of each. At the time, in the 1970s, it was really difficult to make a copy. It was very expensive to make a photograph. You had to make another print from the color transparency. People did not want to pay that extra money. S

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Transcripts For CSPAN3 American Artifacts 1930s-40s Color Photographs 20240712

The great drought. People were not able to make a living on their farms. They begin moving other places, looking for a new lands to live on. People were in dire straits. One of the worst hit areas in the economy with agriculture. A Program Began under tugwell , who was one of the advisers to president Franklin Roosevelt to document the conditions under which people were living. This is back when we did not have television. We had radio, but a lot of places did not have electricity. So they could not listen to the radio podcast of find out what was going on in other parts of the country. They sent off photographers to take pictures of what was happening and put these pictures into newspapers whenever they could and into magazines, journals, things like that. It was difficult to get newspapers to accept these photographs, because nobody really wanted to face up to what was happening. But roy striker, an economist from columbia university, was persistent. He was the head of this project.

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Transcripts For CSPAN3 American Artifacts 1930s-40s Color Photographs Part 2 20240712

American artifacts, Beverly Brannan tells the stories about the collection and photographers. Beverly we are in the center vault of the prints and photographs division of the library of congress. The library has a collection of color photographs from the 1930s and 1940s. They started as an experiment with color film. Kodak was just putting its color film in the market. Sent it out to photographers at institutions to give it a try, to see if they could create a market for it. The pictures were free. So they were appealing to newspapers, magazines, publishing agencies, book publishers. I was familiar already with the black and white photographs. There are about 171,000 Farm Security administration and office of war information blackandwhite photographs. And i had been working with those for a few years. There was not much emphasis placed on the color transparencies, because they were hard to handle. They were unique items. Only one of each. At the time, in the 1970s, it was really diffic

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Transcripts For CSPAN3 American Artifacts 1930s-40s Color Photographs 20240712

Living on their farms. They begin moving other places looking for new land to live on. People were in dire straits. Wasof the worst hit areas agriculture. A Program Began under one of the advisors to president franklin theevelt to document conditions under which people. Ere living this is when we didnt have television. Of folksdio but a lot did not have electricity. They sent out photographers to take pictures of what was happening and they put these pictures into newspapers whenever they could and into magazines and trade journals and things like that. It was difficult to get newspapers to accept these photographs because nobody wanted to face up to what was happening, but lori stryker who was an economist from Columbia University was really persistent. He was the head of this project and went to newspaper offices, contacted newspaper people, magazine people and pushed and pushed against these pictures to get them published and out to the public so they could see what was happening. E

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